The Sustainability Mindset
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Innovation Culture Qualitative Research Strategic Foresight

The Sustainability Mindset

In this study, we ask the question: can a sustainability mindset accelerate innovation?

Brief

Together with my colleague, Sustainability Consultant and Mechanical Engineer, Glyn Griffiths, we have interviewed 8 leaders in this space — from pioneering companies like Arrival, Logitech, Hiut Denim, Transparent, Finisterre, Ellen MacArthur Foundation, to authors and academics Isabel Rimanoczy and Marcelle McNanus.

Their shared experience reveals insights into the sustainability mindset — how it impacts innovation and how we can all achieve it.

Arrival Logitech Hiut Denim Transparent Finisterre Ellen MacArthur Foundation Isabel Rimanoczy Marcelle McNanus
Deliverables
  • Defining research problem
  • Recruiting, interview guide, in-depth interviews
  • Synthesis of the insights
  • Report / Webinar / Blog post
  • Article in the Profit With Purpose magazine
  • Lecture & Workshop for The Technological University of the Shannon: Midlands Midwest for The Design for Sustainability and Circular Economies Certificate
Read Full Report
Watch

Webinar

You can watch the Sustainability Mindset WEBINAR below, where we take the attendants through the study's findings and answer their questions on the topic.

Press & Publications

Media

Profit With Purpose Magazine spread
Profit With Purpose Magazine
Profit With Purpose Magazine cover
Profit With Purpose — Make a Change Happen
New Design 2022 Yearbook
New Design — 2022 Yearbook
New Design — Profound shifts in the design industry
New Design Magazine